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"My time with Leon is going to make a hugely positive impact on my profits. He gave me ideas for my new website that pushed me out of my comfort zone. Then, even better, he offered suggestions and connections that will help me implement the ideas. So many marketers tell you WHAT to do, like get joint venture partners. Leon helped me see HOW to do it, and do it really well. To me, that makes his input a hundred times more valuable than anyone else's."

Sophronia Scott
Done for You Writing and Publishing Company

"I've worked with Leon for many years. He helped me build my successful businesses from the ground up. His ongoing marketing advice and campaigns were the foundation of their success. If you run a business and want it to really grow, he's the person to go to."

Gordon Holmes, Founder,
Buyside magazine; the Gold Report;
Lookoutridge Winery"

"Leon thank you so much for your extremely focused coaching. I was really able to know what was and wasn't working with my website, and now I have prioritized action items that will really communicate my message effectively. Your ability to get to the meat of the problem, and the suggestions for improvement were perfect."

Asha Ramakrinshna
www.birthofyourlife.com

See more testimonials inside

 

Copywriting For Entrepreneurs and Business Owners Workshop: 1 to 1 coaching
(For copywriting for copywriters program, click here )


How to Judge The Kind of Copy That Will Boost Your Business ... and How to Write It Yourself, If you Want

Knowing how to manage your copywriters - freelance or staff - is critical to growing your business. You must learn how to tell the difference between copy that sells too hard, copy that sells too little, and what makes the difference.

Discover the ins and outs of copy that sells with a top copywriting pro with 25 years years of experience: Copywriter and creative director at some of the best ad agencies in the world, including Young&Rubicam; Wunderman; BBDO; Saatchi; DDB/Needham. Written business building copy for companies, such as IBM, Time Magazine, Merrill Lynch, Apple, Proctor and Gamble, Autodesk…as well as Internet leaders, such as thestreet.com, quote.com, shipwire.com, Growth Report, Gold Report, and many entrepreneurs.

You'll discover how to manage the porcess of copywriting, or if need be, how to write it yourself.

Some of the things we cover:

- What kind of copy is best for your business
- Web content vs web copy … is there a difference, and what it means to you
- Sales page copy development - creating a sales page for your product or service
- How must copy courses steer you wrong

- Opt-in page copy strategy… go through steps of creating one for you

- email copy strategy and techniques - text and html
- Landing page copy strategy … what works today

-Powerful copywriting techniques
…what makes a great headline
…the art of subheads -
…How to make copy flow
- How direct mail copy could be the key to unleasing a storm of online clients
...and much more


I'll show you the tricks and techniques I've learned in my 25+ year career at the top rungs of the copywriting field.

1 Session: $250/hour

5 Sessions, one to one mentoring: $1,050

 

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